First, let's start with the basics...

what exactly is pollination?

When a pollen grain moves from the anther (male part) of a flower to the stigma (female part), pollination happens. This is the first step in a process that produces seeds, fruits, and the next generation of plants. This can happen through self-pollination, wind and water pollination, or through the work of vectors that move pollen within the flower and from bloom to bloom, for instance: bees & butterflies.

why is pollination so important?

Somewhere between 75% and 95% of all flowering plants on the earth need help with pollination – they need pollinators. Pollinators provide pollination services to over 180,000 different plant species and more than 1200 crops. That means that one out of every three bites of food you eat is there because of pollinators. If we want to talk dollars and cents, pollinators add 217 billion dollars to the global economy and honey bees alone are responsible for between 1.2 and 5.4 billion dollars in agricultural productivity in the United States. In addition to the food that we eat, pollinators support healthy ecosystems that clean the air, stabilize soils, protect from severe weather, and support other wildlife.

pollinators need us. we need pollinators.

Birds, bats, butterflies, beetles, and especially bees that pollinate plants are responsible for bringing us one out of every three bites of food. Yes, a THIRD of all bites of food we consume is dependent on this vital process. These insects also help sustain our ecosystems and produce our natural resources by assisting plants in reproduction.

Pollinating animals travel from plant to plant carrying pollen on their bodies in a vital interaction that allows the transfer of genetic material critical to the reproductive system of most flowering plants – the very plants that

  • bring us countless fruits, vegetables, and nuts,

  • contribute to ½ of the world’s oils, fibers and raw materials;

  • prevent soil erosion,

  • increase carbon sequestration

This nearly invisible ecosystem service is a precious resource that requires attention and support - and in disturbing evidence found around the globe, is increasingly in jeopardy.

how pollumination helps

Our name, Pollumination is a play on words meaning, "Pollination: Illuminated." The purpose of our brand is to shine light on this under-discussed topic and to support our pollinators in a useful & artistic way. We print our paper goods on handmade paper implanted with wildflower seeds which we include with each purchase. Planting flowers is one of the easiest and best ways to help our pollinators (and it's pretty!). Also, a portion of proceeds we make from the sale of our products goes directly to the Pollination Partnership in effort to support their mission of conservation, education and research on how to best protect and preserve our vital pollinators.

Image by Matthew T Rader

additional information & resources:

Visit the Pollinator Partnership's website:

Source for all data above:


Contact me by clicking here